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Diligence

Sources

Primary sources where reachable. Where only secondary analysis was available, it is marked as such.

Justdial Q1 FY27 results
Operating revenue ₹327.5 cr · 639,200 active paid campaigns · 56.1M listings · 192.9M quarterly visitors · accessed 16 Sep 2026

ARPU of ₹1,708/month is derived: ₹327.5 cr ÷ 639,200 ÷ 3. Justdial does not publish ARPU. Blended across all categories and city tiers.

Coverage · Investor relations
Google Maps Platform pricing
Places Text Search Enterprise $35/1,000 · Place Details Enterprise $20/1,000 · accessed 16 Sep 2026
developers.google.com
Google Search spam policies
Scaled content abuse and doorway policies · last updated 28 Aug 2026

Directly shapes the SEO sequencing: pages must carry unique first-party content before publishing.

Search Central
TRAI — TCCCPR 2018, second amendment
Notified 12 Feb 2025 · DLT registration, 140/1600-series CLI, 5-day action window

Limitation: the primary TRAI PDFs are scanned images and could not be text-extracted. Regime structure corroborated across PIB and multiple independent sources; the specific B2B-number position rests on secondary legal analysis and requires counsel.

trai.gov.in
DPDP Rules 2025
Notified 14 Nov 2025 · 18-month phased compliance · graded obligations for startups
MeitY
India beauty market
BPC revenue US$33.88 bn (2026) · salon services US$15.7 bn by 2028
Statista · Indian Retailer
India digital advertising CPM
Programmatic display ₹80–450, typical ₹180 · Meta India CPM ~$2.60 · benchmark, not Glow performance
UpGrowth
FX
USD/INR 96.07 spot, 15 Sep 2026. Single model variable; every USD figure on this site derives from it.
Trading Economics
Compensation benchmarks
Bangalore inside sales ₹5.2L average · SMB account executive ₹7.6L · VP Product at funded Series B/C ₹1.2–2.2 cr
Salary.com